Is Imitation A Form Of Flattery? Scarlett Johansson Doesn't Think So

It all started when Open AI's CEO Sam Altman unveiled a new ChatGPT version that included a new voice assistant seemingly inspired by the movie Her.
Controversy started bubbling over how Scarlett Johansson's AI assistant character influenced ChatGPT's real-life AI voice assistant.
Basically, it feels like you're having an actual conversation with your assistant.
One of the voices you could select to use was Sky, one that has been described as breathy and coquettish.
Trouble began when many noticed just how similar-perhaps too similar-it was to Scarlett Johansson's real voice.
For the actress, the issue began long ago, when OpenAI's CEO personally reached out to convince her to lend them her voice.
When Johansson publicly denounced the company and got lawyers involved, OpenAI took down the Sky voice indefinitely.
Artists and workers from many industries, including music, cinema, and animation, have denounced the technology, calling for more regulation and protections.
Visual artists have started to fight back against the machine itself.
Though this is technically not voice cloning, it does potentially use an artist's brand and work to gain profit.
Adding to that, this definitely confirms that any company owning such technology can mimic or clone another's brand if they simply choose to.
There's already a lot on the table and more will continue to be added.
OpenAI's voice generation AI model just needs a 15-second sample to successfully generate a voice that closely resembles the original speaker-a truly impressive technological feat.
There's also a myriad of voice cloning apps out there.
In the era of fake news, scammers may use these tools to spread misinformation and threaten people's digital safety.
A political consultant who deepfaked Biden's voice was indicted recently.
It's important to note that the technology itself isn't inherently bad. In fact, voice assisted technology could open the possibilities to people in need, like people with speech disorders.
The technology is operating in an ethically murky territory at the moment.
We must continue to learn and keep an eye on new developments.
Understanding the risks is key when protecting ourselves and our people while using new technologies.


This Cyber News was published on blog.avast.com. Publication date: Thu, 30 May 2024 19:13:06 +0000


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