Facebook's business model has come under increasing pressure in recent years as consumer privacy advocates and lawmakers have demanded the company stop collecting so much user data.
Despite the immense legal challenges Facebook faces for doing this, the company is actually going a step further.
This week, Facebook quietly introduced yet another feature that tracks your activity around the web.
This feature is turned on by default for all users, and the data it collects is used for targeted ads.
Of course, Facebook has always tracked this information, so in a way, this feature is an improvement for user privacy - at least now we can see and control the data it's collecting about us.
It just adds another new setting that is certain to confuse users, and it doesn't change the fact that Facebook collects our data in countless other ways we don't see.
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This Cyber News was published on facecrooks.com. Publication date: Wed, 03 Jan 2024 22:43:04 +0000