Cisco Full-Stack Observability solutions help optimize and secure the applications that underpinonline and in-store experiences from the customer to the warehouse to economies of scale.
Retailers can become more customer centric by taking action that directly supports business outcomes around the health, security, and performance of hybrid and cloud native applications and particularly the digital experience of users.
One capability of our solution, Customer Digital Experience Monitoring, helps retailers gain actionable, end-to-end insights into those application experiences and their underlying dependencies as well as downstream business impacts.
The retail associate experience itself can be observed by monitoring fulfillment and assisted selling applications keeping associates engaged and able to assist customers by ensuring relevant applications work as they should, and are available to facilitate in-store purchases.
This requires a robust cloud infrastructure and a clear sightline into the relationship between application performance and business KPIs such as customer conversion rates, and real-time impact on revenue.
Business metrics in Cisco Cloud Observability enhance this type of business context for modern applications running on Amazon Web Services, which powers a massive share of the retail market.
Business metrics also support integration with AWS services and application performance monitoring correlation, providing end-to-end visibility into the performance of cloud native applications.
Hybrid and cloud application security, real-time business risk observability.
Cisco Secure Application provides business risk observability for hybrid applications.
Teams can identify risks in hybrid applications and drill down on the business transactions - the end-to-end, cross-tier processing paths used to fulfill service requests by applications - that have high risk scores.
Cisco uniquely provides this score which combines application observability and business impact data with security and threat intelligence feeds from Cisco security products.
Cisco Secure Application also provides application security with business risk observability for cloud native applications.
For retailers looking to provide a secure digital experience to customers, Cisco Secure Application can track business risk across all business transactions.
Automatic continuous application security with business risk observability provided by Cisco Secure Application helps retail organizations secure the buying experience of their customers as well as the security of their operations from payments processing and approvals to supply chains and fulfillment.
A growing number of modules provide retail organizations with specialized insight and observability over the applications and dependencies that support merchant operations ranging from in-store barcode scanning and POS payment transactions to ecommerce websites, and delivery tracking.
Applications and modules built on Cisco Observability Platform ingest countless telemetry datapoints generated by applications and their components as a part of normal retail operations including from end-to-end transaction flows, the network, and underlying infrastructure to present meaningful, contextual insights and alerts.
Retail application ecosystems, tuned to business KPIs.
Carhartt, an apparel retailer known for heavy-duty working clothes, leverages Cisco Full-Stack Observability solutions to achieve visibility over every tier-1, mission-critical application such as its SAP HANA ERP, ecommerce and main customer sites, and the middleware layers that connect warehouse, inventory, and distribution systems.
The buying experience of customers is an extension of that strategy where the poor performance of retail applications and infrastructure amplifies inefficiencies.
Now, assisted by Cisco Full-Stack Observability solutions, retailers can stay one step ahead of rapidly evolving consumer behavior, maximize revenues from peak shopping periods, and ensure any mix of hybrid- and cloud-based applications, ERP and operational systems, and business infrastructure perform at scale.
This Cyber News was published on feedpress.me. Publication date: Wed, 06 Dec 2023 16:43:05 +0000